Perspectives on Economic Integration and Business Strategy in the Asia-Pacific Region - Hardcover

 
9780333691823: Perspectives on Economic Integration and Business Strategy in the Asia-Pacific Region
Hardcover
ISBN 10: 0333691822 ISBN 13: 9780333691823
Verlag: Palgrave Macmillan, 1997

Inhaltsangabe

The book contains selected papers presented at two international Euro-Asia research conferences held in Nantes and Poitiers, France, in 1994 and 1995. These papers are among the most recent empirical works concerned with the analysis of economic transformation and business strategy in the Asia-Pacific region. Various themes are addressed ranging from an assessment of the environment to more specific issues, e.g. business and marketing strategies of firms operating in this region. Countries given particular attention include: China, Japan, South Korea, India, Taiwan and Vietnam. The book represents a comprehensive and up-to-date appraisal of the effects of economic transformation and business strategy of firms operating in one of the world's most dynamic regions.

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Verlag
Palgrave Macmillan
Erscheinungsdatum
1997
Sprache
Englisch
ISBN 10 
0333691822
ISBN 13 
9780333691823
Einband
Gebundene Ausgabe
Anzahl der Seiten
267
Herausgeber
Dzever Sam, Jaussaud Jacques
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Deutschland

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9781349256433: Perspectives on Economic Integration and Business Strategy in the Asia-Pacific Region

Vorgestellte Ausgabe

ISBN 10:  1349256439 ISBN 13:  9781349256433
Verlag: Palgrave Macmillan, 1997
Softcover