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Business Marketing Management: A Strategic View of Industrial and Organizational Markets - Hardcover
Inhaltsangabe
Providing a complete treatment of business-to-business marketing, this text captures and integrates developments in market analysis, relationship management, supply chain management, marketing strategy development and electronic commerce.
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Críticas
" I find that each (chapter) topic is more than adequately represented in the end of chapter materials. I have various items that I can use to teach this course and for this I am extremely grateful." "Probably the biggest strength of this book is that it has no obvious 'holes'. I have been teaching business marketing for twenty years and I don find any major area that is not at least mentioned in this text."
Reseña del editor
Providing a complete treatment of business-to-business marketing, this text captures and integrates developments in market analysis, relationship management, supply chain management, marketing strategy development and electronic commerce.
„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.
- VerlagSouth-Western
- Erscheinungsdatum2003
- ISBN 10 0324190433
- ISBN 13 9780324190434
- EinbandTapa dura
- SpracheEnglisch
- Anzahl der Seiten730
- Kontakt zum HerstellerNicht verfügbar
EUR 3,98
EUR 4,15 für den Versand von Vereinigtes Königreich nach Deutschland
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Business Marketing Management: A Strategic View of Industrial and Organizational Markets
Verlag:
South-Western College Pub, 2003
ISBN 10: 0324190433
ISBN 13: 9780324190434
Gebraucht
Hardcover
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Hardback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Artikel-Nr. GOR002974783
Anzahl: 2 verfügbar
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Business Marketing Management: A Strategic View of Industrial and Organizational Markets
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1600grams, ISBN:9780324190434. Artikel-Nr. 9550826
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Business Marketing Management: A Strategic View of Industrial and Organizational Markets
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1600grams, ISBN:9780324190434. Artikel-Nr. 9550825
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Business Marketing Management: A Strategic View of Industrial and Organizational Markets
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In poor condition, suitable as a reading copy. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1600grams, ISBN:9780324190434. Artikel-Nr. 9128917
Anzahl: 1 verfügbar
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Business Marketing Management : A Strategic View of Industrial and Organizational Markets
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. 8th. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Artikel-Nr. 45819955-20
Anzahl: 3 verfügbar
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Business Marketing Management: A Strategic View of Industrial and Organizational Markets
Anbieter: Ammareal, Morangis, Frankreich
Verkäuferbewertung 5 von 5 Sternen
Hardcover. Zustand: Bon. Légères traces d'usure sur la couverture. Edition 2003. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Slight signs of wear on the cover. Edition 2003. Ammareal gives back up to 15% of this item's net price to charity organizations. Artikel-Nr. E-190-799
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Business Marketing Management: A Strategic View of Industrial and Organizational Markets
Verlag:
South-Western College Pub, 2003
ISBN 10: 0324190433
ISBN 13: 9780324190434
Gebraucht
Hardcover
Anbieter: ThriftBooks-Dallas, Dallas, TX, USA
Verkäuferbewertung 5 von 5 Sternen
Hardcover. Zustand: Good. No Jacket. Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 3.3. Artikel-Nr. G0324190433I3N10
Anzahl: 1 verfügbar