Fashion at the Edge: Spectacle, Modernity, and Deathliness - Softcover

"'Evans grapples with extremely interesting issues, such as why fashion imagery has become so dark and decadent. Her choice of contemporary fashion imagery - and her juxtaposition of these images with similar themes in art - is brilliant.' Valerie Steele, Director of The Museum at the Fashion Institute of Technology 'A compelling line of reasoning here, not to mention some incredibly knockout pictures.' Susan Corrigan, I-D Magazine 'Sensational.' Gemma Hayward, Independent Magazine '... very high production standards... the selection of plates makes up a valuable record and distillation of an end of the century movement.' Robert Radford, The Art Book"

What do images of illness, vampirism, wounds, and addiction say about contemporary fashion? An unexpected discussion of fashion and its relation to deep cultural anxieties Recent experimental fashion has a dark side, a preoccupation with representations of death, trauma, alienation, and decay. This intriguing book looks closely at this strand of fashion design in the 1990s, exploring what its disturbing themes tell us about consumer culture and contemporary anxieties. Caroline Evans analyzes the work of experimental designers, the images of fashion photographers, and the spectacular fashion shows that developed in the final decade of the twentieth century to arrive at a new understanding of fashion's dark side and what it signifies. Fashion at the Edge considersa range of cutting-edge contemporary fashion in unprecedented depth and detail, including the work of such current designers as John Galliano, Alexander McQueen, Hussein Chalayan, and Viktor & Rolf. Contrasting images by photographers like Steven Meisel, Nick Knight, and Juergen Teller are also reviewed. Drawing on diverse perspectives from Marx to Walter Benjamin, Evans shows that fashion stands at the very center of the contemporary, and that it voices some of Western culture's deepest concerns.