"It's difficult to describe how a thesaurus is entertaining, but the author has managed it. From the sheer number of quality adjectives, I imagine I would find one in this terrific - scratch that - frabjous compendium."--Portland Book Review "This book easily provided the most fun I've ever had in a thesaurus. To make look-up easy and accessible, Plotnik divides the words into fifteen categories: Great, Sublime, Physically Affecting, Mentally or Emotionally Affecting, Beautiful, Joy-Giving, Large, Exceptional, Intense, Delicious, Trendy, Cool, Wicked Cool, Forceful, and Challenging Belief or Expression. He fronts each chapter with a fun intro that explains the chapter to follow and offers insight into his choices and how to utilize the book to full impact."--Author Culture "One of today's most distinguished writers on language and writing style -- a freaking genius-god in the writing world." -- Jessica Page Morrell, Powell's Books Blog "[W]hat could be as fabulous, stupendous, showstopping, socko-boffo and epiphanic as this neatly organized, humorous yet helpful 'acclamatory hoard' of words for praising?"--Jim Higgins, Book Editor, Milwaukee Journal Sentinel "Plotnik's "acclamatory hoard" is every bit as entertaining as it is useful. And (to lift one phrase) that ain't exactly chopped herring, considering it gives this critic some 6,000 substitutes for feeble old "amazing" and its ilk." -- Bruce Ingram, film and entertainment critic, Sun-Times Media/Pioneer Press ""Better Than Great" is . . . more entertaining and informative than any book of lists has a right to be." -- Richard Nordquist, About.com/Grammar and Composition ." . . a wide range of fresh superlatives in a number of categories, pulling from rare gems and vintage gold all the way through current phrases influenced by hip-hop. . . . [T]here are plenty of forms of marketing communications that could use of an injection of less-worn adjectives . . . So f
Better Than Great is a unique thesaurus of praise and acclaim, containing humankind's largest gathering of fresh, potent and larky superlatives for anyone struggling to describe extraordinary things or experiences in ways that will do them justice. The English language has thousands of words to praise but 'cool', 'good' and 'great' have become our default choices. In Better Than Great Arthur Plotkin adds fresh and engaging new words to our vocabulary of praise, sorted into appropriate categories for easy use. As an antidote to dull and, ultimately, devaluing language, Better Than Great restores distinction, persuasiveness and delight to our praise. The book is an entertainment in itself, drawing on all levels of expression and offering bonus lists, quotes, sidebar features and the author's spirited advice and observations on each type of acclaim. Better Than Great draws its terms from slang dictionaries, contemporary writing, specialised glossaries and various quirky sources including the author's right brain. It presents its inventive terms not simply as fixed locutions but as springboards for further creativity. It is the must-have reference for anyone seeking to rise above tired phrases when quality matters. Critics, journalists, novelists, public speakers, sales reps, marketers, bloggers, Twitterers-any writer across the digital and literary spectrum-will all find ways to recharge their acclamatory powers and the perfect alternatives to those worn-out phrases that are used too often.
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Zustand: Sehr gut. Zustand: Sehr gut - Gepflegter, sauberer Zustand. | Seiten: 288 | Sprache: Englisch | Produktart: Bücher. Artikel-Nr. 22560737/2
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