Pitch Yourself: The most effective CV you’ll ever write. Stand out and sell yourself - Softcover

Über die Autorin bzw. den Autor

Bill Faust has 14 years’ experience in delivering high-level integrated, marketing campaigns, for a range of blue chip companies including GE Capital, Campbell’s, News Ltd, Bayard Presse and BT. This has taken Bill across the world from London, Paris, Istanbul to Sydney. And back.

Michael Faust has had a top flight management, advertising and marketing career. Most recently Michael was the Managing Director of Travelcare, the UK’s largest independent travel agency . Prior to this he has held influential positions as the European Marketing Director of LetsBuyIt.com as well as a number of strategic consultancy roles across the European dotcom market. Over the last fifteen years Michael has worked in both advertising agencies and client companies from Saatchi and Saatchi to Dell.

Von der hinteren Coverseite

[Back cover]

"Clear, concise and compelling – Pitch Yourself drags the traditional CV kicking and screaming into the 21^st century. It’s essential reading.”

Harvey Nash/FirstPersonGlobal

 "A CV revolution. It’s guaranteed to land you that interview.” Cosmopolitan

"Not only a way to live with competencies in recruitment but also a way for candidates to make the best of them in attempting to secure a job.”
Financial Times

"One of the best investments that you could make in your career progression."
Graham Hastie, London Business School

Pitch Yourself will transform the way you sell yourself. It’s a step-by-step practical guide that helps you work out what makes you different and develops this into your unique pitch – the basis of the best CV you’ll ever write and the best interview you’ll ever give.

Pitch Yourself shows you how to:

·         Answer the employer’s most important question “What do you offer us?”

• Differentiate yourself at every step of the recruitment process, including the application stage, in order to get you short listed
• Prioritise who you are and how you work - these are the qualities you are employed for
• Prove you are the best person for the job by showcasing your benefit to your next employer
• Move your focus from your past to your future performance, and from your perspective to your employer’s perspective, enabling you to speak their language
• Get the job you really want

Pitch Yourself is internationally acclaimed and endorsed by many of the world’s leading universities and business schools. It talks the language of recruiters and employers  – and it’s proven to work.

[front flap]

“A straightforward, clear and concise read. Not only do you gain a true insight into your capabilities, but also you gain an effective format that will work for both you and your potential employer."

 London Evening Standard

“CVs are a two dimensional representation…. Pitch Yourself transforms this representation into a three dimensional, holistic person whom a recruiter can ‘see’ working within their organisation.”

Anna Keelan, Tanaka Business School, Imperial College, London, UK

“A truly unique way to differentiate oneself on a hiring manager's desk.”

Roxanne Hori,  MBA Director NW University, Kellogg School of Management, US

“…. written in a language employers understand… and is proven to work”

The Guardian

[back flap]

About the authors

Michael Faust and Bill Faust brought over 30 years of senior marketing experience with blue chip organisations to the world of recruitment and have dragged it into the 21^st century, getting under the skin of how to develop and manage one’s career. The result is this internationally acclaimed book.

Bill criss-crosses the world as a guest speaker on Pitch Yourself at many of the leading business schools across the world. He has lived and worked in London, Paris, Istanbul and Sydney for companies such as a GE Capital to Bates Advertising Agency Group in senior marketing roles.

Michael is realising his dream, having been an entreprene