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Inhaltsangabe
Consumer Behaviour: A European Perspective 3rd edition provides a comprehensive, lively, contemporary and practical introduction to consumer behaviour. It shows how research and concepts in this subject can inform and be applied to broader/strategic marketing issues. The unique five-part micro-to-macro wheel structure takes a multi-disciplinary approach to the discussion of consumer behaviour theory and applications, and includes the latest trends and demographic data for profiling European consumers. This book is ideal for second and third year undergraduate marketing students, or those students taking a consumer behaviour module as part of a business course.
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Consumer Behaviour: A European Perspective 3rd edition provides a comprehensive, lively, contemporary and practical introduction to consumer behaviour. It shows how research and concepts in this subject can inform and be applied to broader/strategic marketing issues. The unique five-part micro-to-macro wheel structure takes a multi-disciplinary approach to the discussion of consumer behaviour theory and applications, and includes the latest trends and demographic data for profiling European consumers. This book is ideal for second and third year undergraduate marketing students, or those students taking a consumer behaviour module as part of a business course.
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Consumer Behaviour: A European Perspective
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Paperback. Zustand: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Artikel-Nr. 6545-9780273687528
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Consumer Behaviour: A European Perspective
Verlag:
Pearson Education Limited, United Kingdom, Harlow, 2006
ISBN 10: 0273687522
ISBN 13: 9780273687528
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Paperback. Zustand: Very Good. Consumer Behaviour: A European Perspective 3rd edition provides a comprehensive, lively, contemporary and practical introduction to consumer behaviour. It shows how research and concepts in this subject can inform and be applied to broader/strategic marketing issues. The unique five-part micro-to-macro wheel structure takes a multi-disciplinary approach to the discussion of consumer behaviour theory and applications, and includes the latest trends and demographic data for profiling European consumers. This book is ideal for second and third year undergraduate marketing students, or those students taking a consumer behaviour module as part of a business course. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Artikel-Nr. GOR001811181
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Consumer Behaviour: A European Perspective
Anbieter: AwesomeBooks, Wallingford, Vereinigtes Königreich
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Paperback. Zustand: Very Good. Consumer Behaviour: A European Perspective This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Artikel-Nr. 7719-9780273687528
Anzahl: 2 verfügbar
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Consumer Behaviour: A European Perspective (3rd Edn)
Verlag:
Financial Times/ Prentice Hall, 2006
ISBN 10: 0273687522
ISBN 13: 9780273687528
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Zustand: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1450grams, ISBN:9780273687528. Artikel-Nr. 7065627
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Consumer Behaviour: A European Perspective
Verlag:
Financial Times/ Prentice Hall, 2006
ISBN 10: 0273687522
ISBN 13: 9780273687528
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Softcover
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
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Zustand: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1450grams, ISBN:9780273687528. Artikel-Nr. 9410758
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Consumer Behaviour: A European Perspective (3rd Edn)
Verlag:
Financial Times/ Prentice Hall, 2006
ISBN 10: 0273687522
ISBN 13: 9780273687528
Gebraucht
Softcover
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1450grams, ISBN:9780273687528. Artikel-Nr. 7065628
Anzahl: 1 verfügbar
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Consumer Behaviour: A European Perspective
Verlag:
Financial Times/ Prentice Hall, 2006
ISBN 10: 0273687522
ISBN 13: 9780273687528
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Softcover
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Zustand: Good. Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. Artikel-Nr. wbs6914783669
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Consumer Behaviour. A European Perspective
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Zustand: Sehr gut - gebraucht. Broschiert Sehr guter Zustand, ohne Namenseintrag Zustand: 2, Sehr gut - gebraucht, Broschiert Prentice Hall , 2006 , Consumer Behaviour. A European Perspective, Michael R. Solomon, Gary Bamossy, Prof Soren Askegaard, 0273687522, BU383128. Artikel-Nr. BU383128
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Consumer Behaviour. A European Perspective
Verlag:
Financial Times Prent.Int, 2006
ISBN 10: 0273687522
ISBN 13: 9780273687528
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Taschenbuch. Zustand: Gut. 701 Seiten ex Library Book aus einer wissenschafltichen Bibliothek Sprache: Englisch Gewicht in Gramm: 1423. Artikel-Nr. 323715
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Consumer Behaviour
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Paperback. Zustand: Good. 3rd. Artikel-Nr. G-9780273687528-3
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