9780273607533: Corporate Strategy

Inhaltsangabe

He has taught both in the UK and overseas and has over 25 years' experience in industry. Taking an international perspective, Corporate Strategy considers both a rational approach to strategic decision making as well as the more creative aspects of the process. The author's extensive experience in researching, teaching and writing on international strategic issues means that the book is readable, relevant and above all comprehensive.

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9788131711965: Corporate Strategy , with cd

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ISBN 10:  813171196X ISBN 13:  9788131711965
Verlag: Pearson, 2005
Softcover