High Value Low Cost:How To Create Profitable Customer Delight (Financial Times Series) - Hardcover

Inhaltsangabe

BPM enables companies to meet new challenges on two fronts; the customer and the organization. This text shows how to determine the external factors which wil create market differentiation and develops the three ingredients which together build a differentiating customer proposition. It provides a two-step route map to change the internal capability to achieve corporate transformation.

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