Technobabble - Softcover

Barry, John A.

 
9780262521826: Technobabble

Inhaltsangabe

In this lively account, computerese expert John A. Barry chronicles an important linguistic development, which he has termed "technobabble": the pervasive and indiscriminate use of computer terminology, especially as it is applied to situations that have nothing all to do with technology.

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Críticas

"Well researched, lively, entertaining, and ought to be required reading for every computer journalist, PR agent, and marketing executive in the business." --Wendy Grossman, New Scientist "Technobabble is a remarkable opus, categorizing and tracing the etymology of literally thousands of computer terms now in common use. In the Process, Barry gives the reader an eclectic lesson in the history of the computer industry and a revealing took at the way that techies think. " --Simson L. Garfinkel, Christian Science Monitor "A serious study of the language of the new technocracy." --William Safire, The New York Times Magazine

Reseña del editor

In this lively account, computerese expert John A. Barry chronicles an important linguistic development, which he has termed "technobabble": the pervasive and indiscriminate use of computer terminology, especially as it is applied to situations that have nothing all to do with technology.

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