Management: Function and Strategy - Hardcover

Bateman, Thomas S.; Zeithaml, Carl P.

 
9780256100204: Management: Function and Strategy

Inhaltsangabe

This text is organized around four modern themes: cost, quality, speed and innovation. Topics include NAFTA, European unification, strategic alliances and the MBA Enterprise Corps. This edition contains a greater focus on entrepreneurship and small businesses, and includes experimental exercises.

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9780256117806: Management: Function and Strategy : Annotated Instructor's Edition

Vorgestellte Ausgabe

ISBN 10:  0256117802 ISBN 13:  9780256117806
Verlag: McGraw-Hill Inc.,US, 1992
Hardcover