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Art Of The Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything - Softcover
Inhaltsangabe
THE CLASSIC BESTSELLING GUIDE TO LAUNCHING AND MAKING YOUR NEW PRODUCT, SERVICE OR IDEA A SUCCESS.
'The ultimate entrepreneurship handbook' - Arianna Huffington
Whether you're an aspiring entrepreneur, small-business owner, intrapreneur, or not-for-profit leader, there's no shortage of advice on topics such as innovating, recruiting, fund raising, and branding. In fact, there are so many books, articles, websites, blogs, webinars, and conferences that many startups focus on the wrong priorities and go broke before they succeed.
The Art of the Start 2.0 solves that problem by distilling Guy Kawasaki's decades of experience as one of the most hardworking and irreverent strategists in the business world. Guy understands the seismic changes in business over the last decade: Once-invulnerable market leaders are struggling. Many of the basics of getting established have become easier, cheaper, and more democratic. Business plans are no longer necessary. Social media has replaced PR and advertising as the key method of promotion. Crowdfunding is now a viable alternative to investors. The cloud makes basic infrastructure affordable for almost any new venture.
The Art of the Start 2.0 will show you how to effectively deploy all these tools. It will help you master the fundamental challenges that have not changed: building a strong team, creating an awesome product or service, and facing down your competition.
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Über die Autorin bzw. den Autor
Guy Kawasaki is the author of twelve books, including Enchantment and Reality Check. He was previously the chief evangelist of Apple, where he worked on the original Macintosh team during the 1980s, and later became a venture capitalist and startup founder. He has a BA from Stanford University and an MBA from UCLA. He lives in the San Francisco Bay Area.
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- VerlagPenguin Books
- Erscheinungsdatum2015
- ISBN 10 0241187265
- ISBN 13 9780241187265
- EinbandTapa blanda
- SpracheEnglisch
- Anzahl der Seiten256
- Kontakt zum HerstellerNicht verfügbar
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The Art of the Start 2.0
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Softcover. Zustand: Fine. Leichte Rillen / Abschürfungen / Risse / Knicke; Gebrochener Buchrücken. The Art of the Startis the classic bestselling guide to launching and making your new product, service or idea a success. Fully revised and expanded for the first time in a decade, The Art of the Start2.0 now features Guy Kawasaki's advice on the tools which make it easier than ever to get established - including social media, crowdfunding and cloud computing. Whether you're an aspiring entrepreneur, own a business, or want to get more entrepreneurial within any organization, this book will help you make your crazy ideas stick. It's an adventure that's more art than science - the art of the start. 'The Art of the Start 2.0is the ultimate entrepreneurship handbook. Kawasaki's generous wisdom, tips, and humour reflect his successes and failures. We can all benefit from his insights.' Arianna Huffington, President and Editor-in-Chief, Huffington Post'A successful entrepreneur requires three things- a garage, an idea, and this book - Guy's irrepressible guide to the raw essentials of life in a young company.' Michael Moritz, Sequoia Capital. Artikel-Nr. a50ec807-ba2a-4de7-9cbc-c005bfc08b89
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The Art of the Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
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Paperback. Zustand: Good. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. Artikel-Nr. GOR006968159
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Art of the Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
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Zustand: acceptable. Ausreichend/Acceptable: Exemplar mit vollständigem Text und sämtlichen Abbildungen oder Karten. Schmutztitel oder Vorsatz können fehlen. Einband bzw. Schutzumschlag weisen unter Umständen starke Gebrauchsspuren auf. / Describes a book or dust jacket that has the complete text pages (including those with maps or plates) but may lack endpapers, half-title, etc. (which must be noted). Binding, dust jacket (if any), etc may also be worn. Artikel-Nr. M00241187265-B
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The Art of the Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
Verlag:
Penguin Books Ltd, United Kingdom, London, 2015
ISBN 10: 0241187265
ISBN 13: 9780241187265
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Paperback
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Paperback. Zustand: Very Good. THE CLASSIC BESTSELLING GUIDE TO LAUNCHING AND MAKING YOUR NEW PRODUCT, SERVICE OR IDEA A SUCCESS. 'The ultimate entrepreneurship handbook' - Arianna Huffington Whether you're an aspiring entrepreneur, small-business owner, intrapreneur, or not-for-profit leader, there's no shortage of advice on topics such as innovating, recruiting, fund raising, and branding. In fact, there are so many books, articles, websites, blogs, webinars, and conferences that many startups focus on the wrong priorities and go broke before they succeed. The Art of the Start 2.0 solves that problem by distilling Guy Kawasaki's decades of experience as one of the most hardworking and irreverent strategists in the business world. Guy understands the seismic changes in business over the last decade: Once-invulnerable market leaders are struggling. Many of the basics of getting established have become easier, cheaper, and more democratic. Business plans are no longer necessary. Social media has replaced PR and advertising as the key method of promotion. Crowdfunding is now a viable alternative to investors. The cloud makes basic infrastructure affordable for almost any new venture. The Art of the Start 2.0 will show you how to effectively deploy all these tools. It will help you master the fundamental challenges that have not changed: building a strong team, creating an awesome product or service, and facing down your competition. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Artikel-Nr. GOR006740623
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Art of the Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
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Art of the Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
Anbieter: medimops, Berlin, Deutschland
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Zustand: very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages. Artikel-Nr. M00241187265-V
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Art of the Start 2.0 : The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
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Zustand: Sehr gut. Zustand: Sehr gut - Gepflegter, sauberer Zustand. Außen: Knick. | Seiten: 326 | Sprache: Englisch | Produktart: Bücher. Artikel-Nr. 25150844/2
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The Art of the Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
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Zustand: Very Good. Most items will be dispatched the same or the next working day. A copy that has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Artikel-Nr. wbs2478904325
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The Art of the Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
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Zustand: Good. Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. Artikel-Nr. wbs5948786026
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The Art of the Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
Verlag:
Portfolio Penguin 05/03/2015, 2015
ISBN 10: 0241187265
ISBN 13: 9780241187265
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Anbieter: AwesomeBooks, Wallingford, Vereinigtes Königreich
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Zustand: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Artikel-Nr. 7719-9780241187265
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