The first, most crucial step in making a film is finding the funds to do it. Let Louise Levison, who wrote the innovative business plan for "The Blair Witch Project," show you how. Whether you're planning a feature, short, documentary, or large format film, this unique guide teaches you how to create a business plan that can be presented to a potential investor. In jargon-free terms, the author leads you through every step. Each chapter concentrates on a different section of the business plan, including the industry, marketing, financing, distribution. There are supplementary exercises and spreadsheets on the CD workbook so you get comfortable crunching the numbers--no math degree required!
The fifth edition contains completely revised and updated industry data, updated information on the market for short films, as well as a new chapter on nontraditional films such as documentaries.
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Authoritative advice on how to get financing for an independent filmFrom the Publisher:
Each chapter concentrates on a specific section of the business plan, such as the executive summary, industry, market, distribution financial planning, etc. There is also a sample business plan for reference as you write your own. Ms. Levision provides you with the information you need to approach potential investors, including: defining your goals and objectives; describing your proposed films; researching your markets and distribution systems; developing complete financial projections; applying the plan to the management of your company. Even if you have no previous financial experience, the book will give you the tools necessary to write a direct, dynamic business plan that will attract investors to your projects.
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