This workbook, a companion to The Scriptwriter's Handbook, provides students and scriptwriters with a step-by-step format for adapting the media writing process described in The Scriptwriter's Handbook to a specific informational or training program assignment. It can be used with group or individual study situations, for a range of media applications.
General activities in the workbook help teach specific writing principles; project worksheets provide a guide to help writers develop their own material and work toward a finished shooting script. Many general activities are also suitable as catalysts for classroom discussion, and have been tested by the author in workshops.
Both beginning and skilled writers will benefit from the workbook's thorough step-by-step instruction, hints and exercises for collecting information, analyzing the assignment and audience, conceptualizing and visualizing, drafting and revising. Among the topics covered are: interviewing; and using resource documents; developing audience profiles and content outlines; concept development; television treatments; pacing, style and tone; incorporating feedback; polishing; and client approvals.
William J. Van Nostran, an award-winning writer specializing in medical, instructional, and other private television markets, is Senior Writer for Video Marketing Group, Inc., a White Plains, NY firm specializing in video for new media. Mr. Van Nostran has written scripts for clients such as AT&T, Kraft General Foods, Prudential Insurance, DuPont, Bellcore, and Warner Lambert. His play, Dream Machines received a New Jersey Council for the Arts fellowship. He teaches a graduate course in Corporate Media at Farleigh Dickinson University and frequently conducts workshops on scriptwriting and the creative process.
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