Multinationals in China: Business Strategy, Technology and Economic Development - Hardcover

Zhang, S.; Pearce, R.

 
9780230577411: Multinationals in China: Business Strategy, Technology and Economic Development
Hardcover
ISBN 10: 0230577415 ISBN 13: 9780230577411
Verlag: Palgrave Macmillan, 2011

Inhaltsangabe

Though it's widely understood that inward foreign direct investment has played a major role in mediating China's emergence into the international economic system, how and why MNEs have implemented their involvement as part of their global strategy is less well understood. This book explores the nature of the MNE in this era of globalization.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Über die Autorin bzw. den Autor

ROBERT PEARCE is Professor of International Business Emeritus at the University of Reading, UK. He has published extensively in the areas of international business and economics. His current research interests are in the global strategies of MNEs, their creation and application of technology and the application of these aspects of their behaviour to issues in economics His most recent book, co-authored with Marina Papanastassiou is The Strategic Development of Multinationals.

SI ZHANG received her doctorate from the University of Reading, UK. She is an associate of the China in Comparative Perspective Network (CCPN) centre at the London School of Economics and Political Science, UK, and the John H Dunning Centre of International Business at the University of Reading.

„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
Palgrave Macmillan
Erscheinungsdatum
2011
Sprache
Englisch
ISBN 10 
0230577415
ISBN 13 
9780230577411
Einband
Gebundene Ausgabe
Anzahl der Seiten
167
Kontakt zum Hersteller
Springer Nature Customer Service Center GmbH
ProductSafety@springernature.com

Europaplatz 3,69115 Heidelberg, Germany
Heidelberg
69115
Deutschland

Weitere beliebte Ausgaben desselben Titels

9781349367139: Multinationals in China: Business Strategy, Technology and Economic Development

Vorgestellte Ausgabe

ISBN 10:  1349367133 ISBN 13:  9781349367139
Verlag: Palgrave Macmillan, 2011
Softcover