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Technical Communication: United States Edition - Softcover

Lannon, John M.

 
9780205559572: Technical Communication: United States Edition
Softcover
ISBN 10: 0205559573 ISBN 13: 9780205559572
Verlag: Pearson ELT, 2007

Inhaltsangabe

Technical Communication is the premier resource for introductory technical communication, combining practical applications and clear writing with attention to the latest developments in the field. Ten editions ago, John Lannon's Technical Communication changed the study of technical communication, and in a new edition, the book reinvents the study of today's communication. Addressing a wide range of interests for students from a variety of majors, the Eleventh Edition of Technical Communication has been updated and streamlined throughout and includes a variety of new Checklists and Guidelines, as well as a unique chapter focused on usability.

Rhetorical principles are explained, illustrated, and applied to an array of documents, from brief memos and summaries to formal reports and proposals. The emphasis on current topics like technology, global communication, working in teams, and usability underscores the realities of technical communication today. Exercises incorporated throughout the text enable students to better understand the skills necessary both in college and in the workplace.

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<>Technical Communication, Eleventh Edition
John M. Lannon

1.2 million reasons to buy this book…
John Lannon's Technical Communication has helped more than 1.2 million students become better technical writers, equipping them with the skills and knowledge they need to be successful in a wide range of professions. Lannon is unwavering in his effort to keep abreast of current issues and trends in the workplace–and to weave their implications into the instruction this book provides. What you’ll find here is a realistic portrayal of today’s workplace that prepares you for any career you choose.

There are over a million reasons to buy this book–but here are more good reasons to buy this edition of Technical Communication.

  • The introductory chapter redefines the role of technical communicators as information managers, using contemporary technology to deliver their messages,
  • A new dedicated chapter on employment correspondence (Ch. 18) focuses on what you really need to know to look for–and get–you first job.
  • New content on corporate blogs and wikis (Ch. 16) reflects the realities of today’s workplace communication and information delivery.
  • New Case Studies put you in the middle of real workplace decision-making.

And as always:

  • A heavy focus on the rhetorical principles will teach you to shape your writing and pointedly reach your intended audience.
  • Lucid, straightforward instruction will clarify even the most troublesome of topics.
  • Checklists summarize the instruction to help you extract key topics.
  • Guidelines offer step-by-step strategies and walk you through an array of procedures and undertakings.

Where can you find resources to complement your book and bolster your practice?


 

Get everything you need for the course at www.mypearsonstore.com

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Verlag
Pearson ELT
Erscheinungsdatum
2007
Sprache
Englisch
ISBN 10 
0205559573
ISBN 13 
9780205559572
Einband
Taschenbuch
Anzahl der Seiten
800
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Riccardo Bacigalupo
riccardo.bacigalupo@sanoma.it

Sanoma Italia Via Arconati, 1 �
Milano
20135
Italien