Verwandte Artikel zu The Media of Mass Communication
Inhaltsangabe
This up-to-date, reader-friendly presentation of the mass media helps instructors “use the media to teach the media” and explore its excitement, complexity, and impact on our lives.
Widely praised for his ability to make learning interesting, Vivian excites students as they explore the ever-changing subject of mass communication. This edition retains the emphasis on the challenges of today's media while building on its extensive coverage of media history, effects, and culture. The coverage of media literacy, an underlying theme since the first edition, has been enhanced with a new feature. The three part-organization―the media, media messages, and media issues―has been strengthened by the addition of a totally new chapter on entertainment to balance the coverage of other types of media messages.
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This up-to-date, reader-friendly presentation of the mass media helps instructors "use the media to teach the media" and explore its excitement, complexity, and impact on our lives. Widely praised for his ability to make learning interesting, Vivian excites students as they explore the ever-changing subject of mass communication. This edition retains the emphasis on the challenges of today's media while building on its extensive coverage of media history, effects, and culture. The coverage of media literacy, an underlying theme since the first edition, has been enhanced with a new feature. The three part-organization-the media, media messages, and media issues-has been strengthened by the addition of a totally new chapter on entertainment to balance the coverage of other types of media messages.
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The Media of Mass Communication
Verlag:
Allyn & Bacon, Incorporated, 2004
ISBN 10: 0205418481
ISBN 13: 9780205418480
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Softcover
Anbieter: Better World Books, Mishawaka, IN, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: Very Good. Used book that is in excellent condition. May show signs of wear or have minor defects. Artikel-Nr. 14249152-6
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Beispielbild für diese ISBN
The Media of Mass Communication
Verlag:
Allyn & Bacon, Incorporated, 2004
ISBN 10: 0205418481
ISBN 13: 9780205418480
Gebraucht
Softcover
Anbieter: Better World Books, Mishawaka, IN, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. Used book that is in clean, average condition without any missing pages. Artikel-Nr. 10257889-6
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The Media Of Mass Communication
Anbieter: ThriftBooks-Dallas, Dallas, TX, USA
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Paperback. Zustand: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less 2.5. Artikel-Nr. G0205418481I5N00
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Media of Mass Communication, The (7th Edition)
Anbieter: Wonder Book, Frederick, MD, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. Good condition. With CD! 7th edition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Artikel-Nr. Q05P-00064
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