International Business: Environments and Operations - Hardcover

Daniels, John D.; Radebaugh, Lee H.

 
9780201846188: International Business: Environments and Operations
Hardcover
ISBN 10: 0201846187 ISBN 13: 9780201846188
Verlag: Pearson Education, 1997

Inhaltsangabe

John Daniels and Lee Radebaugh share their first hand knowledge of international business through this new edition of their market leading textbook. This textbook thoroughly discusses the differences faced in international environments, the overall strategies that companies can take, and the functional alternatives for operating abroad. Cited as having the widest coverage of all International Business textbooks, Daniels and Radebaugh have added the internationalization process to many chapters a nd have extensively revised the strategy chapters for this edition. To make learning (and teaching!) more interesting this book is overflowing with colorful maps, strong opening and closing cases, and current examples. Available with GLOBE (CD-ROM with electronic Atlas and exercises).

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Verlag
Pearson Education
Erscheinungsdatum
1997
Sprache
Englisch
ISBN 10 
0201846187
ISBN 13 
9780201846188
Einband
Gebundene Ausgabe
Anzahl der Seiten
909
Kontakt zum Hersteller
Pearson
https://in.pearson.com/

via Lombardia 4
Arluno
Milano
20004
Italien

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