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The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market - Hardcover
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How is it that some companies are rewriting the rules of competition in their markets, selling wholly new standards of quality, innovation and customer service? What sets these companies apart? This book attempts to answer some of these questions. This work presents a simple thesis: that sucessful companies - the market leaders - excel at delivering one type of value to their chosen customers. Market leaders choose a single "value discipline" - best total cost, best product or best total solution - and literally build their organization around it. Through detailed case studies and step-by-step guidance, the authors show how to implement this revolutionary approach to business strategy.
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Reseña del editor
This work presents a simple thesis: that sucessful companies - the market leaders - excel at delivering one type of value to their chosen customers. Market leaders choose a single value discipline and literally build their organization around it.
Reseña del editor
How is it that some companies are rewriting the rules of competition in their markets, selling wholly new standards of quality, innovation and customer service? What sets these companies apart? This book attempts to answer some of these questions. This work presents a simple thesis: that sucessful companies - the market leaders - excel at delivering one type of value to their chosen customers. Market leaders choose a single "value discipline" - best total cost, best product or best total solution - and literally build their organization around it. Through detailed case studies and step-by-step guidance, the authors show how to implement this revolutionary approach to business strategy.
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The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
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The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
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Hardcover. Zustand: Very Good. The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Artikel-Nr. 7719-9780201406481
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The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
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Zustand: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In poor condition, suitable as a reading copy. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:9780201406481. Artikel-Nr. 9603241
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The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
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Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,500grams, ISBN:0201406489. Artikel-Nr. 4135250
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The Discipline of Market Leaders. Choose Your Customers, Narrow Your Focus, Dominate Your Market.
Verlag:
Massachusetts. Addison-Wesley. ., 1995
ISBN 10: 0201406489
ISBN 13: 9780201406481
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208 Seiten. Hardcover mit Schutzumschlag. Sauberes Exemplar ohne Stempel und Anstreichungen. Sehr gut erhalten. Sprache: eng. Artikel-Nr. GES32030
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