9780199642991: Introduction to Management
Softcover
ISBN 10: 0199642990 ISBN 13: 9780199642991
Verlag: Oxford University Press, 2014

Inhaltsangabe

This brand new textbook equips the next generation of managers with the skills to succeed in a global business environment.

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Über die Autorin bzw. den Autor

Colin Combe, Senior Lecturer, Glasgow Caledonian University

Colin Combe is a senior lecturer in strategic management at Glasgow Caledonian University. He teaches modules in strategy, entrepreneurship and innovation and digital economy to a range of UG and PG courses. His research interests are in social innovation, innovation strategies and the intellectual property of digital technologies. He has published many academic articles on these subjects and presented papers to international conferences.

Previously, he has worked as research consultant for the World Bank culminating in a report into administrative capacities for e-government harmonisation in the EU. Colin represents GCU on the ERDF funded INNOVATE project that focuses on economic growth strategies for the knowledge-based and creative industries in the Atlantic Area. This project has funded the establishment of the Social Innovation Network at GCU that is a platform for collaboration and knowledge-sharing on social innovation between academics, practitioners and policymakers.

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Verlag
Oxford University Press
Erscheinungsdatum
2014
Sprache
Englisch
ISBN 10 
0199642990
ISBN 13 
9780199642991
Einband
Taschenbuch
Anzahl der Seiten
656
Kontakt zum Hersteller
preigu GmbH & Co. KG
mail@preigu.de

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