Simple Heuristics in a Social World (Evolution and Cognition) - Hardcover

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Ralph Hertwig is Professor of Cognitive and Decision Sciences, Department of Psychology, University of Basel. He studies bounded and social rationality, experienced-based decision making, and the methodology of the social sciences. He was a recipient of the Heinz Heckhausen Young Scientist Prize and the Charlotte-und-Karl-Bühler Young Career Award.

Ulrich Hoffrage is Professor of Decision Theory and Risk, Graduate Business School of Economics (Ecole des Hautes Etudes Commerciales; HEC), University of Lausanne, Switzerland