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Building Reputational Capital: Strategies for Integrity and Fair Play That Improve the Bottom Line - Hardcover
Inhaltsangabe
A real-world guide to building and maintaining your firm's reputation while dramatically improving your bottom line
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Über die Autorin bzw. den Autor
Kevin T. Jackson is a consultant on business ethics for organizations and leaders worldwide. He is Associate Professor of Legal and Ethical Studies at Fordham University's Schools of Business in New York City. Dr. Jackson delivered seminars on ethics in the securities industry for the NASD, and has given presentations for executives, dignitaries, and financial services organizations, including LOMA/LIMRA. A frequent commentator in the news media on legal and ethical issues facing corporations, he has been on CBS Evening News, CNN, Fox News, and National Public Radio. He lives in New York City.
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Building Reputational Capital: Strategies for Integrity and Fair Play that Improve the Bottom Line
Verlag:
Oxford University Press Inc, 2004
ISBN 10: 0195161386
ISBN 13: 9780195161380
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Anbieter: World of Books (was SecondSale), Montgomery, IL, USA
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Hardback. Zustand: Very Good. In the aftermath of scandals such as those at Enron and WorldCom, there is a growing suspicion of the corporate world. For this reason it is more important than ever for firms to maintain a good reputation. In Building Reputational Capital, Kevin T. Jackson offers a practical guide to taking the high road--the only path that leads to lasting success. Based on extensive research and real-world experience, Building Reputational Capital reveals basic principles of integrity and fairness with which firms can build an enduring reputation. More than image, a firm's reputation is a form of capital often neglected in the boardroom and overlooked in conventional analyses of financial statements. Speaking directly to the work experience of real people in practical business settings, Jackson couples each principle with straightforward actions that drive management systems, and he provides tested strategies--from downsizing techniques to e-commerce tips--that cultivate the hidden power of a good reputation. He outlines the advantages of a superior reputation (simply put, people want to work for, invest in, and do business with a company or person with integrity), describes the vital role the firm's leader must play, offers ways to build and protect your reputation on the Internet (from defusing Internet rumors to creating an online community), and shows how to rescue your reputation once disaster hits. Perhaps most important, he shows how to strike the right balance of virtues like authenticity, honesty, responsibility, and stewardship of the environment, employees, and the economy. Highlighted with real-life success stories--from giants like Hewlett-Packard to small firms like Thanksgiving Coffee Company (which invests part of its revenues in the Central American villages in which its beans are grown), Building Reputational Capital offers a simple but effective guide for executives, managers, entrepreneurs, legal professionals, and corporate consultants. Artikel-Nr. CIN0195161386VG
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Building Reputational Capital: Strategies for Integrity and Fair Play That Improve the Bottom Line
Anbieter: AwesomeBooks, Wallingford, Vereinigtes Königreich
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Hardcover. Zustand: Very Good. Building Reputational Capital: Strategies for Integrity and Fair Play That Improve the Bottom Line This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Artikel-Nr. 7719-9780195161380
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Building Reputational Capital: Strategies for Integrity and Fair Play that Improve the Bottom Line
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hardcover. Zustand: Very Good. Most items will be dispatched the same or the next working day. A copy that has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Artikel-Nr. rev2505711236
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Building Reputational Capital: Strategies for Integrity and Fair Play that Improve the Bottom Line
Verlag:
Oxford University Press (edition 1), 2004
ISBN 10: 0195161386
ISBN 13: 9780195161380
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Hardcover. Zustand: Very Good. 1. With dust jacket. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. Artikel-Nr. 0195161386-11-1-29
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Building Reputational Capital : Strategies for Integrity and Fair Play That Improve the Bottom Line
Verlag:
Oxford University Press, Incorporated, 2004
ISBN 10: 0195161386
ISBN 13: 9780195161380
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Anbieter: Better World Books: West, Reno, NV, USA
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Zustand: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Artikel-Nr. 4194271-6
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Building Reputational Capital : Strategies for Integrity and Fair Play That Improve the Bottom Line
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Oxford University Press, Incorporated, 2004
ISBN 10: 0195161386
ISBN 13: 9780195161380
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Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
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Zustand: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Artikel-Nr. 15913571-20
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Building Reputational Capital: Strategies for Integrity and Fair Play That Improve the Bottom Line
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Hardcover. Zustand: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Artikel-Nr. 6545-9780195161380
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Building Reputational Capital: Strategies for Integrity and Fair Play That Improve the Bottom Line
Verlag:
Oxford University Press, 2004
ISBN 10: 0195161386
ISBN 13: 9780195161380
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Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
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Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Clean from markings. In good all round condition. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:9780195161380. Artikel-Nr. 9912355
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Building Reputational Capital
Verlag:
Oxford University Press, 2004
ISBN 10: 0195161386
ISBN 13: 9780195161380
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Erstausgabe
Anbieter: Southampton Books, Sag Harbor, NY, USA
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Hardcover. Zustand: Like New. First Edition. First Edition, First Printing. Not price-clipped. Published by Oxford University Press, 2004. Octavo. Hardcover. Book is like new. Dust jacket is like new.100% positive feedback. 30 day money back guarantee. NEXT DAY SHIPPING! Excellent customer service. Please email with any questions. All books packed carefully and ship with free delivery confirmation/tracking. All books come with free bookmarks. Ships from Sag Harbor, New York. Artikel-Nr. 433559
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Building Reputational Capital
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Zustand: New. pp. 240 Illus. Artikel-Nr. 5686674
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