Sociological Insight: An Introduction to Non-obvious Sociology - Softcover

`What is special about the volume ... is that it meets student readers at their own level; it presumes nothing more from them than a normal quotient of human curiosity...For this reason alone, Sociological Insight would be a valuable work to perpetuate...Throughout its pages, the analyses are lucid, pointed, ironic, and witty.'Kevin J. Christiano, University of Notre Dame

`The text is as necessary as it is cleverly presented...it can help teachers of sociology convince their students that the world is a little more complicated (and therefore intellectually exciting) than their leaders have told them.'American Journal of Sociology

In the second edition of this successful and highly regarded supplementary text, Randall Collins has revised his preface and added a new chapter in which he considers how sociology can inform the development of artificial intelligence. As he points out, computer designers and programmers have to consider the social as well as psychological characteristics of human beings in designing computers that can approximate human thinking.