LeanSpark: Frugal by Design, Global in Impact - Hardcover

Über die Autorinnen und Autoren

Jaideep Prabhu is professor of marketing and Nehru Professor of Indian Business at Cambridge Judge Business School, University of Cambridge, where he is also director of the Centre for India and Global Business and vice dean for faculty. A specialist in innovation, strategy and international business, his research on high-tech and frugal innovation spans both emerging and developed economies. He is the co-author of Jugaad Innovation, an international bestseller; Frugal Innovation, winner of the CMI (Chartered Management Institute) Management Book of the Year award; and How Should a Government Be? He is a fellow of the British Academy and has played cricket at Lords.

Priyank Narayan is a faculty member at the department of entrepreneurship and management at Ashoka University, where he also serves as the founding director of the InfoEdge Centre for Entrepreneurship. Before joining Ashoka, he spent many years as an entrepreneur and worked as a management consultant. He is a recipient of IBM’s Global Faculty Award and teaches as guest faculty at IIT Delhi, IIM Ahmedabad and HEC Paris. Priyank is the co-author of Leapfrog: Six Practices to Thrive, a national bestseller, and holds a PhD from IIT Delhi. He is also a visiting fellow at the Judge Business School, University of Cambridge, UK.

Mukesh Sud, a former faculty at IIM Ahmedabad (IIMA), was previously an entrepreneur. A visiting fellow at the Judge Business School at the University of Cambridge, he continues to teach both at IIMA and Ashoka University. His co-authored book, Leapfrog: Six Practices to Thrive, is a national bestseller and has been translated into many languages. His next book, Simple Thinking: Solving Problems with Simplicity, is due for release in early 2026. Mukesh is currently working on a collection of short stories.