Verwandte Artikel zu The New Penguin Dictionary of Business

The New Penguin Dictionary of Business - Softcover

Davis, Evan; Bannock, Graham; Uncles, Mark; Trott, Paul

 
9780140513776: The New Penguin Dictionary of Business
Softcover
ISBN 10: 0140513779 ISBN 13: 9780140513776
Verlag: Penguin, 2003

Inhaltsangabe

Jargon, jargon, jargon. Perplexing, meaningless, incomprehensible: that’s all the business world is, right? Be flummoxed no more! The Penguin Dictionary of Business is your answer. From oligopoly to the Pareto analysis to the Chinese wall and the Taguchi method, this text deciphers and disentangles the mysteries of commerce, economics and finance. Written accessibly and succinctly, this is the ultimate reference for anyone with an interest in the business world, whether for study or work. Clearly written by experts in their fields, with practical and relevant examples, it covers a host of both general and more specialised terms, from ‘A’ shares to zero-sum game.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Über die Autorin bzw. den Autor

Evan Davis is the BBC's Economics Editor. He lives in London SW5. Graham Bannock is Chair of Bannock Consulting and co-author of the Penguin Dictionary of Economics. He lives in Dorset. Paul Trott is a Senior Lecturer at the Universty of Portsmouth. Professor Mark Uncles is Head of the School of Marketing at the University of New South Wales, Australia.

„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
Penguin
Erscheinungsdatum
2003
Sprache
Englisch
ISBN 10 
0140513779
ISBN 13 
9780140513776
Einband
Taschenbuch
Anzahl der Seiten
400
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Terminal Video
n.pederzini@terminaldistribuzione.com

Via Bruno Buozzi, 24/26,
Granarolo dell'Emilia BO,
Italien