Introductory Management Science: Decision Modeling with Spreadsheets - Hardcover

Eppen, Gary D.; Gould, Floyd J.; Schmidt, Charles P.; Moore, Jeffrey H.; Weatherford, Larry R.

 
9780138893958: Introductory Management Science: Decision Modeling with Spreadsheets

Inhaltsangabe

This highly-esteemed text introduces readers to the key ideas of modeling and management decision making that will be important to them throughout their careers. Addressing the needs of readers interested in both business administration and decision science careers, the book provides a conceptual foundation for all topics and the role of spreadsheet modeling techniques in the larger context of business decision-making. This text fully integrated Excel spreadsheets. It is packaged with a free CD-ROM which contains the student version of Crystal Ball Software, Excel templates, plus much, much more. Part of JIT program.

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Reseña del editor

This highly-esteemed text introduces readers to the key ideas of modeling and management decision making that will be important to them throughout their careers. Addressing the needs of readers interested in both business administration and decision science careers, the book provides a conceptual foundation for all topics and the role of spreadsheet modeling techniques in the larger context of business decision-making. This text fully integrated Excel spreadsheets. It is packaged with a free CD-ROM which contains the student version of Crystal Ball Software, Excel templates, plus much, much more. Part of JIT program.

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