For courses in events and convention management.
The most thorough, up-to-date text on the MEEC industry
Meetings, Expositions, Events, and Conventions: An Introduction to the Industry gives a comprehensive overview of the burgeoning field of planning and producing MEEC – meetings, expositions, events, and conventions. The text is a collection of contributions and selections from some of the industry’s most notable educators and practitioners. It features case studies and vignettes relating the material to careers within varied segments of the field, along with discussions of new trends. Full of updated material and statistics, the 5th edition reflects feedback from adopters and reviewers to improve upon the previous edition.
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George G. Fenich, PhD, is a professor in the School of Hospitality Leadership at East Carolina University. Dr. Fenich worked in the hospitality industry for 15 years before joining academe. He teaches and researches in the area of conventions and meetings, has written over 75 academic articles, and has presented at over 200 conferences ― including the International Council on Hotel Restaurant and Institutional Education, the Destination Marketing Association International, the Association for Convention Operations Management, the International Association of Assembly Managers, AHTMM in Istanbul, Taipei, and Mauritius, the International Conference on Meetings & Events held in Shanghai, China, the Professional Convention Management Association, and IMEX: America and Frankfurt, among others. He is on the editorial board of six academic journals ― including editor-in-chief for the Journal of Convention and Event Tourism. He is also the principal of the consulting firm Fenich & Associates LLC.
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Anbieter: BooksRun, Philadelphia, PA, USA
Hardcover. Zustand: Fair. 5. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way. Artikel-Nr. 0134735900-7-1
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Anbieter: Better World Books, Mishawaka, IN, USA
Zustand: Fine. Used book that is in almost brand-new condition. May contain a remainder mark. Better World Books: Buy Books. Do Good. Artikel-Nr. 45128650-75
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Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
Zustand: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Artikel-Nr. 41068624-6
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Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
Hardcover. Zustand: Brand New. 5th edition. 352 pages. 11.00x8.75x0.75 inches. In Stock. Artikel-Nr. 0134735900
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Anbieter: World of Books (was SecondSale), Montgomery, IL, USA
Zustand: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Artikel-Nr. 00105347451
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