Decide and Conquer: The Ultimate Guide for Improving Your Decision Making

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9780133966732: Decide and Conquer: The Ultimate Guide for Improving Your Decision Making
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Make better decisions - every day, everywhere! Decide and Conquer, Second Editionbrings together all the practical skills you need to do just that. This quick, concise book identifies every key obstacle to quality decision-making and shows exactly how to overcome them. You'll discover how your personality impacts your decision-making, why instincts and experience can lead you astray, how to simplify complex decisions without oversimplifying them and much more. Renowned management author Dr. Stephen P. Robbins translates cutting-edge research findings about human behavior and decision-making into language anyone can understand - and act upon. In this Second Edition, he provides many new and updated examples, updated research, and new coverage, including these crucial new topics: Are you a Maximizer or a Satisficer - and what it means for your decision-making Overcoming the familiarity bias, adaptation bias, and fear-of-loss bias How to stop throwing good money after bad Knowing when doing nothing is your best option Accounting for gendered decision-making styles Decide and Conquer, Second Editioncovers everything from goal-setting and risk-taking to overconfidence to procrastination, and offers indispensable insights for overcoming the multiple biases that are built into all human decision-makers. You'll use Robbins' powerful techniques to improve every decision you make - about your relationships, career, finances, everything!


Updated and expanded with brand-new research and techniques!



  • Leverage the latest advances in behavioral decision-making research
  • Identify and leverage your decision style
  • Learn techniques for reducing common decision biases and errors

When it comes to decision making, your intuition and experiences can often lead you astray. Dr. Stephen P. Robbins translates thousands of studies on decision making into a short, easy-to-read guide that will help you improve the choices that shape your life.


You’ll learn the importance of clear goals, not to “throw good money after bad,” the downside of experience, why seeking decisions that are “good enough” may make you happier than trying to maximize, and that sometimes the best decision is to do nothing.


Robbins’s techniques can help you improve every decision you make—about your career, finances, business, and relationships.

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9780131425019: Decide & Conquer: Make Winning Decisions and Take Control of Your Life: Make Winning Decisions to Take Control of Your Life

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ISBN 10:  0131425013 ISBN 13:  9780131425019
Verlag: Financial Times Prent., 2003