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Innovation Passport: The IBM First-of-a-Kind (FOAK) Journey from Research to Reality (IBM Press) - Softcover
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Inhaltsangabe
“Finally! A book that lays out a thorough yet workable path to collaborative innovation! With a highly readable style and using great examples, Frederich and Andrews describe the process by which IBM makes collaborative innovation work from a process, company, and customer standpoint. By following the guidelines in this book, those with aspirations of collaborative innovation can learn from the lessons of IBM and maximize their probability of success. A+!”
–Gregory S. Dawson, Ph.D., Assistant Professor at W.P. Carey School of Business at Arizona State University and former Partner at PricewaterhouseCoopers
“Innovation Passport goes directly to the heart of how companies can speed up the transition from research to revenue. This book’s combination of insight and actionable detail–derived over a dozen years–provides a roadmap for companies to accelerate the commercialization of ideas and technologies. Moreover, this best practice is based on collaboration with external partners, an approach that is even more critical given strained economic times.”
–Keith O’Brien, VP, Best Practices Research, Frost & Sullivan
Get Inside IBM’s Breakthrough FOAK Program for Delivering Profitable Innovation!
- Learn from one of the world’s most successful innovation initiatives
- Align researchers, clients, and partners behind innovation that matters
- Get the right innovations to market fast
How can you promote innovation that delivers real, profitable business value–again and again, year after year? For 14 years, IBM’s FOAK program has done just that. In Innovation Passport, FOAK’s leaders share the powerful lessons they’ve learned. Through actual project examples, you’ll discover how to craft more effective processes for making innovation happen...encourage collaboration...manage innovation portfolios...protect intellectual property...and systematically improve the chances of marketplace adoption. Whatever your role in innovation, this book will help you do it better, faster, and more profitably.
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Über die Autorin bzw. den Autor
Mary Jo Frederich is the director of the IBM Industry Solutions Labs and First-of-a-Kind (FOAK) program. She has more than 25 years of experience in the IT industry, gained while holding positions such as principal of a Northeast networking and systems management consulting practice, portfolio manager for Global Industry Solutions, and systems engineering manager for telecommunications. Throughout her years at IBM, she has gained extensive business and technical management experience working with clients in the consumer packaged goods, communications, utilities, and financial services industries. She is credited with transforming the FOAK program over the last eight years to drive greater value for IBM and its clients.
Peter Andrews, currently an independent executive consultant and writer, coauthored this book when he was the innovation strategist for IBM’s Executive Business Institute. While at IBM, he participated in corporationwide studies into ad hoc innovation, innovation partnering, and the use of collaboration tools for virtual teaming. He has trained hundreds of IBM researchers in techniques for realizing the value of their inventions. He was honored by IBM as one of its “Pioneers of the Web.” He is a popular speaker at conferences and has authored dozens of Executive Tech Reports, which explore innovation and emerging technologies.
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