Management Information Systems: Managing the Digital Firm - Hardcover

Laudon, Jane P.; Laudon, Kenneth C.

 
9780132304610: Management Information Systems: Managing the Digital Firm

Inhaltsangabe

For introductory undergraduate courses, and MBA-level MIS and Information Systems courses that want to integrate business with technology.  

 

 

These authoritative authors continue to define the MIS course by providing comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision making in an exciting and interactive manner. 

 

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