INTOPIA: Executive Guide (Plus Formin Demo Disk) - Softcover

Inhaltsangabe

For senior/graduate-level courses in International Business, Business Policy, Negotiations, Marketing Strategy, Industrial Marketing, International Finance, Corporate Finance, International Accounting, High Technology Management.

One of the most sophisticated management strategy exercises currently available, INTOPIA…― focuses on the specific problems of international trade and overseas operations ― and requires sound business judgment and the use of analytical tools.

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