Prepare future managers to face the differences in business communication across cultures.
With the globalization of the world economy, it is imperative for current and future managers to be sensitive to the differences they will encounter in intercultural communication. To help make readers aware of these differences, Intercultural Business Communication contains practical guidelines and information on how to conduct negotiations across countries, write business letters in different societies, and includes the general “dos” and “don’ts” in international business.
The fifth edition contains new cases, updated examples, and information from ten newly published books and journal articles.
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Based on the input of a panel of experts and written by authors with first-hand, practical experience in the subject, this text provides comprehensive coverage of the important topics of intercultural business communication. It is designed to better prepare students to perform in culturally diverse domestic and international environments.From the Back Cover:
Intercultural Business Communication, Third Edition, offers practical advice for students and businesspeople competing in a global economy. The essentials of international and Intercultural communication are supplemented with chapter objectives, key terms, questions and cases for discussion, and activities.
Additional information included about ethics, religious influences, the role of women in international business, and information that reflects changes in laws and trade agreements.
Expanded country-specific information so that students have a broader knowledge of life in specific cultures. Countries highlighted are those with which the United States does a majority of its international trade.
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