Service Operations Management: Strategy, Design and Delivery - Softcover

Hope, Christine

 
9780131499157: Service Operations Management: Strategy, Design and Delivery
Softcover
ISBN 10: 0131499157 ISBN 13: 9780131499157
Verlag: Prentice Hall Ptr, 1996

Inhaltsangabe

A complete guide to the strategy, design and delivery of services in today's highly competitive business environment. Presents the ideas and concepts necessary to understand and manage operations in service environments. The book is organized around three main elements of service management: strategy, design and delivery. It explains the strategic importance of services, as well as their relationship to other functions of the organization, such as marketing and human resource management. It also presents several tools and techniques to help managers improve service processes, streamline delivery, and enhance decision making. All operations and service managers.

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Reseña del editor

The focus of the text is on those issues concerned with the management of the processes associated with the delivery or provision of a service. Presents the ideas and concepts necessary to describe and understand the different facets of operations management in service environments eg: healthcare, financial, legal, professional, leisure, tourism, retail, distribution and transportation. The book is structured around three key themes - strategy, design and delivery. Instructor's Manual with Transparency Masters (0-13-650151-6).

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Verlag
Prentice Hall Ptr
Erscheinungsdatum
1996
Sprache
Englisch
ISBN 10 
0131499157
ISBN 13 
9780131499157
Einband
Tapa blanda
Anzahl der Seiten
360
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Nicht verfügbar