Creating Web Graphics: Audio and Video (The Foundations of Web Site Architecture) - Softcover

Mosher, Mike; Shepard, Roger

 
9780130865908: Creating Web Graphics: Audio and Video (The Foundations of Web Site Architecture)

Inhaltsangabe

Appropriate for introductory Internet/World Wide Web courses.

  • This book is designed to provide individuals with the core skills needed to meet the demands of the Web development and Internet community. This user-friendly interactive text provides competency in three key skill areas:
  • 1. Web Business Management, from financial issues to project management and marketing.
  • 2. Content Management, including user interface, authoring languages, multimedia and graphics.
  • 3. Technical Management involving administration, protocols, performance, and security.

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Über die Autorin bzw. den Autor

MICHAEL R. MOSHER has 17 years' experience designing graphics, animation, and on-screen interfaces for interactive media, on behalf of employers and clients such as Apple Computer, IBM, Cisco Systems, and Adaptec. Currently an Assistant Professor of Art/Communication Multimedia at Saginaw Valley State University in Michigan, he has taught in the Art Department, Inter-Arts Center, and Multimedia Studies Program at San Francisco State University, and at the University of San Francisco's Information Systems Management Program.

ROGER P. SHEPARD, JR., founder of Digirati Studios, a Web development, design, and training firm, is also an instructor for the WebMaster and Graphic Design/Web curricula at both Clark University's Computer Career Institute and Northeastern University's State of the Art Program. He is an Adobe Certified Expert in Photoshop.

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Your hands-on guide to creating effective Web media with Adobe and Macromedia tools!

  • Web multimedia, animation, and graphics in one book
  • Learn by doing! Easy, skill-building exercises for Adobe Premiere, AfterEffects, and Photoshop, and Macromedia Director and Shockwave
  • Covers the creative, technical, and business issues associated with Web media
  • An essential tutorial for webmasters, designers, and developers alike

Now, there's a hands-on tutorial for everyone who needs to create and deliver powerful Web streaming media, animation, or graphics. Even if you have little or no Web media experience, this book's hands-on exercises are designed to help you discover the true power of Adobe Premiere, AfterEffects, and Photoshop, and Macromedia Director and Shockwave—quickly. This process-oriented guide offers realistic guidance on all three aspects of delivering great Web multimedia and graphics: creative, technical, and business.

  • Easy exercises and interactive labs help you develop, reinforce, and gain confidence in your skills—fast
  • Covers Web graphics, audio, and video in one book
  • Presents real-world, step-by-step processes and workflows
  • Coverage includes: graphics standards, Web color, Web audio and video production, media preparation, and more
  • Free interactive Web site contains sample projects, bonus self-review questions, and other added-value resources

Whether you're a webmaster, graphic designer, or developer, here's a step-by-step roadmap for creating media and graphics that cut through the clutter—and achieve your goals!

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