Free-Commerce: The Ultimate Guide to E-business on a Budget - Softcover

Mullin, Eileen; Rubin, Jared T.

 
9780130337672: Free-Commerce: The Ultimate Guide to E-business on a Budget

Inhaltsangabe

Discover free and inexpensive products, tools, and services that can help you launch your e-Business now -- and start profiting from it sooner than you ever expected. Start by reviewing the tools and technologies you'll need to get on the Internet and start doing business there; then review your options for getting free Internet services, and discover little-known accessories that can accelerate Net access, and enhance your efficiency once you're there. Discover sophisticated, no-cost unified messaging services that help you communicate with customers, suppliers, and partners more effectively, by integrating e-mail, voicemail, and fax. Learn about free online planning and organizational tools; and easy, inexpensive (or free) tools for building your e-commerce site, promoting and marketing it, and more. Free-Commerce identifies sources for free market research, training, legal and tax advice, online banking services, even sales force automation.

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Über die Autorin bzw. den Autor

EILEEN MULLIN is Vice President, Global HR Internet Strategy, at Merrill Lynch, overseeing its Web projects for Human Resources. As IBM's Program Director of Content Programming, she was responsible for planning and managing all interactive broadcasts and editorial features for IBM's corporate Web site.

JARED T. RUBIN is a copywriter for DraftWorldWide, where he develops advertising campaigns for leading financial and healthcare companies such as American Express, Hudson United Bank, and Merck-Medco Pharmaceuticals.

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