Pitching for Business: A Complete Guide to Winning Beauty Contests in Business - Hardcover

Inhaltsangabe

Competitive pitches - known in the trade as "beauty contests" are on the increase everywhere. Businesses that once could sit back and wait for business to flow in must now demonstrate that their products are better than their competitors and both public and private sectors are increasingly putting contracts out to open tender. This book aims to show, step-by-step, how to win such contests. It covers choosing and rehearsing the team, researching the opposition and preparation of presentation and documentation.

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