Managing Markets and Customers Revised Edition (Management Extra) - Softcover

Elearn

 
9780080557397: Managing Markets and Customers Revised Edition (Management Extra)

Inhaltsangabe

Customer focus is not simply a case of trying to get closer to your customers. There are more strategic decisions that if made can make your marketing more lean, more focused and more successful. Managing Customers and Markets explores what market orientation means and the key things you need to be able to do as a manager to make a difference.

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Über die Autorin bzw. den Autor

By Elearn, Elearn training company

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