Financial Accounting Fundamentals - Softcover

Wild, John J.

9780077785932: Financial Accounting Fundamentals

Softcover

ISBN 10: 0077785932 ISBN 13: 9780077785932

Verlag: Irwin Professional Pub, 2012

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Wild�s Financial Accounting Fundamentals responds to the market�s request for a low-cost, succinct book; a book that balances large and small businesses, and one that is contemporary, engaging, and accessible for today�s students. Its innovation is reflected in its extensive use of small business examples, the integration of new technology learning tools, superior end-of-chapter material, and a highly engaging, pedagogical design. Inclusion of Connect and Connect provides students every advantage as they strive to understand the key concepts of accounting and their role in business.

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Rese�a del editor

Wild’s Financial Accounting Fundamentals responds to the market’s request for a low-cost, succinct book; a book that balances large and small businesses, and one that is contemporary, engaging, and accessible for today’s students. Its innovation is reflected in its extensive use of small business examples, the integration of new technology learning tools, superior end-of-chapter material, and a highly engaging, pedagogical design. Inclusion of Connect and Connect provides students every advantage as they strive to understand the key concepts of accounting and their role in business.

Biograf�a del autor

John J. Wild is Professor of Business and Vilas Research Scholar at The University of Wisconsin at Madison, where he also received his Ph.D. He has received numerous teaching awards at Wisconsin as well as from Michigan State University. He is a frequent speaker at universities and national and international conferences.

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