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Inhaltsangabe
Book by Berson Alex Dubov Larry
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Reseña del editor
Transform your business into a customer-centric enterprise
Gain a complete and timely understanding of your customers using MDM-CDI and the real-world information contained in this comprehensive volume. Master Data Management and Customer Data Integration for a Global Enterprise explains how to grow revenue, reduce administrative costs, and improve client retention by adopting a customer-focused business framework.
Learn to build and use customer hubs and associated technologies, secure and protect confidential corporate and customer information, provide personalized services, and set up an effective data governance team. You'll also get full details on regulatory compliance and the latest pre-packaged MDM-CDI software solutions.
- Design and implement a dynamic MDM-CDI architecture that fits the needs of your business
- Implement MDM-CDI holistically as an integrated multi-disciplinary set of technologies, services, and processes
- Improve solution agility and flexibility using SOA and Web services
- Recognize customers and their relationships with the enterprise across channels and lines of business
- Ensure compliance with local, state, federal, and international regulations
- Deploy network, perimeter, platform, application, data, and user-level security
- Protect against identity and data theft, worm infection, and phishing and pharming scams
- Create an Enterprise Information Governance Group
- Perform development, QA, and business acceptance testing and data verification
Biografía del autor
Alex Berson is a Director of Technology for a global management consulting firm. Dr. Berson holds a Ph.D. in Computer Sciences and M.S. in Applied Mathematics, and is an internationally recognized expert, author, educator and practitioner who has over 20 years of experience in information technologies focusing on data warehouse systems architecture, including design and implementation of systems and applications in the areas of data management, data warehousing and data mining; transaction processing; middleware, client/server distributed computing; and object technologies. Alex Berson is an active member of IEEE Computer Society, ACM, and many others. Hes also an advisory editor for the McGraw-Hill Professional Books division. He has published numerous technical articles in trade magazines, and is a best-selling author of a number of professional books including 'Data Warehousing, Data Mining and OLAP'(with Steve Smith); Client/Server Architecture; SYBASE and Client/Server Computing(with George Anderson); and APPC: Introduction to LU6.2. These books are published internationally, and had been translated in many languages including Chinese and Korean. His latest book, Building Data Mining Applications for CRM, is scheduled to be published in December 1999.
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- VerlagMcGraw-Hill Education
- Erscheinungsdatum2007
- ISBN 10 0072263490
- ISBN 13 9780072263497
- EinbandTapa blanda
- SpracheEnglisch
- Anzahl der Seiten432
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Master Data Management and Customer Data Integration for a Global Enterprise
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McGraw-Hill Education, 2007
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ISBN 13: 9780072263497
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Master Data Management and Customer Data Integration for a Global Enterprise Alex Berson Larry Dubov Introduction to Master Data Management and Customer Data Integration Chapter 1. Overview of Master Data Management and Customer Data Integration Chapter 2. CDI: Overview of Market Drivers and Key Challenges Chapter 3. Challenges, Concerns, and Risks of Moving Toward Customer Centricity Part II. Architectural Considerations Chapter 4. CDI Architecture and Data Hub Components Chapter 5. Architecting for Customer Data Integration Chapter 6. Data Management Concerns of MDM/CDI Architecture Part III. Data Security, Privacy, and Regulatory Compliance Chapter 7. Overview of Risk Management for Integrated Customer Information Chapter 8. Introduction to Information Security and Identity Management Chapter 9. Protecting Content for Secure Master Data Management Chapter 10. Enterprise Security and Data Visibility in Master Data Management Environments Part IV. Implementing Customer Data Integratio
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Softcover. Zustand: gut. Auflage: illustrated edition (Mai 2007). Datenbank Datenmanagement Database Management Accessl CIOs IT managers processes esigning and implementing customer-centric transformation capabilities Transform your business into a customer-centric enterprise. This book enables businesses to create and foster valuable relationships between customers and the enterprise. Everyone from CIOs to IT managers will learn the processes and technologies for designing and implementing customer-centric transformation capabilities, including customer data integration solutions known as customer hubs. The book also covers architectural options, regulatory compliance, privacy, and security issues. Synopsis Transform your business into a customer-centric enterprise. This book enables businesses to create and foster valuable relationships between customers and the enterprise. Everyone from CIOs to IT managers will learn the processes and technologies for designing and implementing customer-centric transformation capabilities, including customer data integration solutions known as customer hubs. The book also covers architectural options, regulatory compliance, privacy, and security issues. Master Data Management and Customer Data Integration for a Global Enterprise Alex Berson Larry Dubov Introduction to Master Data Management and Customer Data Integration Chapter 1. Overview of Master Data Management and Customer Data Integration Chapter 2. CDI: Overview of Market Drivers and Key Challenges Chapter 3. Challenges, Concerns, and Risks of Moving Toward Customer Centricity Part II. Architectural Considerations Chapter 4. CDI Architecture and Data Hub Components Chapter 5. Architecting for Customer Data Integration Chapter 6. Data Management Concerns of MDM/CDI Architecture Part III. Data Security, Privacy, and Regulatory Compliance Chapter 7. Overview of Risk Management for Integrated Customer Information Chapter 8. Introduction to Information Security and Identity Management Chapter 9. Protecting Content for Secure Master Data Management Chapter 10. Enterprise Security and Data Visibility in Master Data Management Environments Part IV. Implementing Customer Data Integration for the Enterprise Chapter 11. Project Initiation Chapter 12. Customer Identification Chapter 13. Beyond Party Match: Merge, Split, Party Groups, and Relationships Chapter 14. Data Governance, Standards, Information Quality, and Validation Chapter 15. Data Synchronization Chapter 16. Additional Implementation Considerations Part V. Master Data Management: Market, Trends, and Directions Chapter 17. MDM/CDI Vendors and Products Landscape Chapter 18. Where Do We Go From Here? Appendix A. List of Acronyms Appendix B. Glossary Appendix C. Regulations and Compliance Rules Impacting Master Data Management and Customer Data Integration Projects Index Datenbank Datenmanagement Database Management Accessl CIOs IT managers processes esigning and implementing customer-centric transformation capabilities In englischer Sprache. 432 pages. 22,9 x 18,5 x 2,5 cm. Artikel-Nr. BN3390
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