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CRM at the Speed of Light: Capturing and Keeping Customers in Internet Real Time (ComputerWorld Books for IT Leaders S.) - Hardcover

Greenberg, Paul

 
9780072224160: CRM at the Speed of Light: Capturing and Keeping Customers in Internet Real Time (ComputerWorld Books for IT Leaders S.)
Hardcover
ISBN 10: 0072224169 ISBN 13: 9780072224160
Verlag: Osborne/McGraw-Hill, 2002

Inhaltsangabe

Get winning strategies for acquiring and retaining customers by leveraging the latest advanced technologies. This insightful and authoritative book shows you how to select the right tools for your business - so it can grow today - and on into the future.

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Über die Autorin bzw. den Autor

Paul Greenberg (Manassas, VA) is executive vice president of Live Wire, an eCommerce consulting firm and has many years' experience in ERP and CRM. He has built SAP and PeopleSoft practices and, in his current position, has established close partnerships with front-office leaders such as Siebel and SalesLogix. He is also the lead author on the book, Special Edition Using PeopleSoft (0789712814) published by Que.

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Verlag
Osborne/McGraw-Hill
Erscheinungsdatum
2002
Sprache
Englisch
ISBN 10 
0072224169
ISBN 13 
9780072224160
Einband
Gebundene Ausgabe
Auflage
2
Anzahl der Seiten
480
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
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