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Integrity Is All You've Got: And Seven Other Lessons Of The Entrepreneurial Life - Hardcover

Eller, Karl

 
9780071448789: Integrity Is All You've Got: And Seven Other Lessons Of The Entrepreneurial Life
Hardcover
ISBN 10: 0071448780 ISBN 13: 9780071448789
Verlag: McGraw-Hill Professional, 2004

Inhaltsangabe

An advertising hall-of-famer and business legend reveals the secrets of his success

Best known for conceiving the idea of outdoor advertising, Karl Eller embodies the spirit of American entrepreneurship at its finest. Integrity Is All You've Got is the chronicle of a singular life in business and all its "chills, thrills, deals, risks, gambles, crash landings, and miraculous recoveries." Readers get:
- A first behind-the-scenes look at the life of a business legend
- Powerful lessons that managers and entrepreneurs can apply
- Eller's guiding principles for racking up successes and recovering from "crash landings" that center on the critical importance of integrity

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Über die Autorinnen und Autoren

Karl Eller is chairman and CEO of The Eller Company.

Karl Eller (Tucson, AZ) is chairman and CEO of The Eller Company. Over the course of his more than 50 years in business, he founded several highly successful businesses and served as president and CEO of Columbia Pictures Communications and the chairman and CEO of Clear Channel Outdoor. An alumnus of the University of Arizona as well as a philanthropist, the Eller College of Management is named after him. He was recently inducted into the Advertising Hall of Fame.

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Verlag
McGraw-Hill Professional
Erscheinungsdatum
2004
Sprache
Englisch
ISBN 10 
0071448780
ISBN 13 
9780071448789
Einband
Gebundene Ausgabe
Anzahl der Seiten
197
Kontakt zum Hersteller
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Verantwortliche Person
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