"Chase, Jacobs and Aquilano: Operations Management for Competitive Advantage, 11/e (CJA)" provides a current and thorough introduction to the concepts, processes, and methods of managing and controlling operations in manufacturing or service settings. The text provides comprehensive coverage, from high-tech manufacturing to high touch services with a balanced treatment. "Chase, Jacobs, and Aquilano" also thoroughly integrates and discusses current issues such as globalization; supply chain strategy, E-business, and ERP. The concepts are illustrated by using abundant real world examples, articles, illustrations, problems and cases. Technology is integral to the success of this course, as such, CJA also provide students and instructors with an innovative array of leading edge technology learning and teaching tools.
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Richard B. Chase is Director of the Center for Operations Management Research and Education at USC. He is widely published in both books and academic journals and is considered one of the top service "gurus" in the field. He is on the Editorial Advisory Board of the Journal of Operations Management, an Advisor to Production and Operations Management journal, and a Fellow of the Decision Sciences Institute.
F. Robert Jacobs is Chase Faculty Fellow Professor of Operations Management at the Kelley School of Business, Indiana University. He received a B.S. in Industrial Engineering as well as Computer and Information Science, an MBA, and a Ph.D. in Operations Management all from The Ohio State University.
Nicholas Aquilano is retired from the University of Arizona but is providing a critical eye to the revision. A UCLA grad and Buffa student.
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Zustand: Fair. : Este libro ofrece una introducción completa y actualizada a los conceptos, procesos y métodos fundamentales para la gestión y el control de operaciones, tanto en entornos de fabricación como de servicios. A través de un enfoque equilibrado, los autores exploran temas críticos como la estrategia de la cadena de suministro, la globalización, el comercio electrónico y los sistemas ERP, ilustrando cada concepto con ejemplos reales, casos prácticos e ilustraciones detalladas.La obra está diseñada como una herramienta esencial para estudiantes y profesionales, integrando tecnología de vanguardia para facilitar el aprendizaje. Con un enfoque en la ventaja competitiva, el texto proporciona una cobertura exhaustiva que abarca desde la manufactura de alta tecnología hasta los servicios de alta interacción, convirtiéndose en una referencia clave en el ámbito de la gestión empresarial. EAN: 9780071260480 Tipo: Libros Categoría: Negocios y Economía Título: Operations Management for Competitive Advantage Autor: Richard B. Chase| Nicholas J. Aquilano| F. Robert Jacobs Editorial: McGraw-Hill Higher Education Idioma: en Páginas: 806 Formato: tapa blanda. Artikel-Nr. Happ-2026-10-12-90de2668
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Zustand: Acceptable. Used - Acceptable. CD Missing. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library with wear and barcode page may have been removed. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Artikel-Nr. Z1-K-012-02381
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