Managing Services: Improving Services Through Operations Management - Softcover

Inhaltsangabe

This is a source manual for operations management of services, with realistic situations and real-life vignettes, which can be used as a supplement to any production and operations management text. Consisting of four parts, it covers broad managerial strategies for improving service operation; specific techniques for problem-solving service operations; how to involve employees in improving services; and includes case studies which put readers in real-life situations. It comes with a gameboard simulation which helps students master the management of services.

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