Graphics of Communication: Methods, Media and Technology - Hardcover

Inhaltsangabe

The classic text in its field since 1964, The Graphics of Communication is now fully updated with more than 50% of the content new, including chapters on electronic publishing, television and computer graphics, newsletters, public relations media, and visual communication principles. Covers a variety of media, including direct mail, newsletters, magazines, newspapers and public relations media. Sidebars add interest and realism to the chapters. Also included are comments from Tom Brokaw and Jane Pauley.

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