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Inhaltsangabe
In the tradition of The Elements of Style, here is a concise handbook of the principles and practice of writing effective ads, brochures, and every other type of copy intended to persuade. It covers writing headlines and body copy as well as increasing readership and response, and goes on to provide copy guidelines for print ads, direct mail, brochures, catalogs, press releases, electronic messages, and more.
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In the tradition of The Elements of Style, here is a concise handbook of the principles and practice of writing effective ads, brochures, and every other type of copy intended to persuade. It covers writing headlines and body copy as well as increasing readership and response, and goes on to provide copy guidelines for print ads, direct mail, brochures, catalogs, press releases, electronic messages, and more.
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- VerlagPearson
- Erscheinungsdatum1999
- ISBN 10 0028626303
- ISBN 13 9780028626307
- EinbandTapa blanda
- SpracheEnglisch
- Anzahl der Seiten192
- Kontakt zum HerstellerNicht verfügbar
EUR 2,02
EUR 4,09 für den Versand von Vereinigtes Königreich nach Deutschland
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Elements of Copywriting: The Essential Guide to Creating Copy That Gets the Res
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Elements of Copywriting: The Essential Guide to Creating Copy That Gets the Res
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The Elements of Copywriting
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Paperback. Zustand: Very Good. The Elements of Copywriting This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Artikel-Nr. 7719-9780028626307
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Elements of Copywriting: The Essential Guide to Creating Copy That Gets the Res
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Paperback. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 0.5. Artikel-Nr. G0028626303I4N00
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Elements of Copywriting: The Essential Guide to Creating Copy That Gets the Res
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Paperback. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 0.5. Artikel-Nr. G0028626303I4N00
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