Racism in American Popular Media: From Aunt Jemima to the Frito Bandito (Racism in American Institutions) - Hardcover

"Racism in American Popular Media is a solid introductory text for readers interested in a brief history of racialized media portrayals from the past two centuries." - Gateway Journalism Review "Racism in American Popular Media is an important addition to the existing literature on the history of racism and race relations in America. It is a very well researched and referenced book. Racism in American Popular Media gives deep insights into American media. It should be a required reading in university courses on race relations." - The Washington Book Review "Highly recommended. All readers." - Choice

This book examines how the media-including advertising, motion pictures, cartoons, and popular fiction-has used racist images and stereotypes as marketing tools that malign and debase African Americans, Latinos, American Indians, and Asian Americans in the United States. * Addresses the current and important subject of how the powerful and pervasive messages in the media communicate and reinforce common racial stereotypes about people of color to vast audiences-especially children * Examines popular depictions of people of color going back to the 1880s and details how those depictions have changed * Explores "fun" subject matter that student readers find interesting-pop culture and how it shapes our daily experiences-with an analytical, critical edge