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Verlag: John Wiley & Sons Inc Jan 2015, 2015
ISBN 10: 1118725603ISBN 13: 9781118725603
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch
Taschenbuch. Zustand: Neu. Neuware - Learn to:
Verlag: John Wiley & Sons Inc Jan 2015, 2015
ISBN 10: 1118950143ISBN 13: 9781118950142
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch
Taschenbuch. Zustand: Neu. Neuware - The keys to global business success, as taught by a T-shirt's journeyThe Travels of a T-Shirt in the Global Economy is a critically-acclaimed narrative that illuminates the globalization debates and reveals the key factors to success in global business. Tracing a T-shirt's life story from a Texas cotton field to a Chinese factory and back to a U.S. storefront before arriving at the used clothing market in Africa, the book uncovers the political and economic forces at work in the global economy. Along the way, this fascinating exploration addresses a wealth of compelling questions about politics, trade, economics, ethics, and the impact of history on today's business landscape. This new printing of the second edition includes a revised preface and a new epilogue with updates through 2014 on the people, industries, and policies related to the T-shirt's life story.Using a simple, everyday T-shirt as a lens through which to explore the business, economic, moral, and political complexities of globalization in a historical context, Travels encapsulates a number of complex issues into a single identifiable object that will strike a chord with readers as they:\* Investigate the sources of sustained competitive advantage in different industries\* Examine the global economic and political forces that explain trade patters between countries\* Analyze complex moral issues related to globalization and international business\* Discover the importance of cultural and human elements in international tradeThis story of a simple product illuminates the many complex issues which businesspeople, policymakers, and global citizens are touched by every day.
Verlag: John Wiley & Sons Inc Jan 2015, 2015
ISBN 10: 1118940741ISBN 13: 9781118940747
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch
Taschenbuch. Zustand: Neu. Neuware - Tone up, burn calories, stay strongWeight Training For Dummies makes it easy to get started with weight training by offering trusted and straightforward guidance on the latest circuit and resistance training, and all-new information on the highly popular bodyweight and High Intensity Interval Training (HIIT). Whether you're working with dumbbells, free weight sets, or machines, you'll find out how to combine weight training with other exercise to properly strength train and get in the best shape of your life.Along with aerobic exercise and flexibility, body weight training is an integral part of a complete physical activity program. But with all the different equipment and techniques available, getting started can feel overwhelming. Want to get pumped about weight training Consider these facts: strength training, whether via free weights or a machine, builds muscle. And the more muscle you have, the higher your metabolism and the less prone you are to injuries--in and out of the gym. Plus, strength training promotes bone strength, which can significantly reduce your odds of developing osteoporosis. If that's not enough, strength training--unlike cardio workouts like running--reaps benefits almost immediately. So what are you waiting for Weight Training For Dummies has everything you need to get started.\* Provides examples and directions for powerful 20-minute weight training routines for the time challenged\* Features advice to help you choose a weight training system that you enjoy and that fits into your lifestyle\* Includes new coverage devoted to warm-ups and the hottest and most beneficial stretches\* Introduces using weight training to address specific health or orthopedic conditionsWhether you're already in the gym several times a week or are just starting out with a fitness routine, Weight Training For Dummies shows you how to use free weights or weight machines to get results--fast.
Verlag: John Wiley & Sons Inc Jan 2015, 2015
ISBN 10: 1118985818ISBN 13: 9781118985816
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch
Taschenbuch. Zustand: Neu. Neuware.
Verlag: John Wiley & Sons Inc Jan 2015, 2015
ISBN 10: 1118964780ISBN 13: 9781118964781
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch
Taschenbuch. Zustand: Neu. Neuware - 'a brilliant book . . .it is difficult to think that the exposition of Dawkins' writings and their religious implications, will ever be better stated, explored, and criticized.' Times Higher Education Supplement.
Verlag: John Wiley & Sons Inc Jan 2015, 2015
ISBN 10: 111895808XISBN 13: 9781118958087
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch
Taschenbuch. Zustand: Neu. Neuware - Discover how brands are created, managed, differentiated, leveraged, and licensedWhether your business is large or small, global or local, this new edition of Branding For Dummies gives you the nuts and bolts to create, improve, and maintain a successful brand. It'll help you define your company's mission, the benefits and features of your products or services, what your customers and prospects already think of your brand, what qualities you want them to associate with your company, and so much more.Packed with plain-English advice and step-by-step instructions, Branding For Dummies covers assembling a top-notch branding team, positioning your brand, handling advertising and promotions, avoiding blunders, and keeping your brand viable, visible, and healthy. Whether you're looking to develop a logo and tagline, manage and protect your brand, launch a brand marketing plan, fix a broken brand, make customers loyal brand champions--or anything in between--Branding For Dummies makes it fast and easy.\* Includes tips and cautionary advice on social media and its impact on personal and business branding programs\* Covers balancing personal and business brand development\* References some of the major brand crises--and how to avoid making the same mistakes\* Shows brand marketers how to create brands that match their employers' objectives while launching their own careersIf you're a business leader looking to set your brand up for the ultimate success, Branding For Dummies has you covered.
Verlag: John Wiley & Sons Inc Jan 2015, 2015
ISBN 10: 1118808932ISBN 13: 9781118808931
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch
Taschenbuch. Zustand: Neu. Neuware - Aswath Damodaran, distinguished author, Professor of Finance, and David Margolis, Teaching Fellow at the NYU Stern School of Business, has delivered the newest edition of Applied Corporate Finance. This readable text provides the practical advice students and practitioners need rather than a sole concentration on debate theory, assumptions, or models.Like no other text of its kind, Applied Corporate Finance, 4th Edition applies corporate finance to real companies. It now contains six real-world core companies to study and follow. Business decisions are classified for students into three groups: investment, financing, and dividend decisions.