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Verlag: Palgrave Macmillan, 1984
ISBN 10: 0312007310ISBN 13: 9780312007317
Anbieter: Better World Books, Mishawaka, IN, USA
Buch
Zustand: Good. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
Verlag: Little, Brown Book Group Limited, 2011
ISBN 10: 1878978462ISBN 13: 9781878978462
Anbieter: Better World Books, Mishawaka, IN, USA
Buch
Zustand: Good. Used book that is in clean, average condition without any missing pages.
Verlag: Wiley & Sons, Incorporated, John, 2009
ISBN 10: 0470994657ISBN 13: 9780470994658
Anbieter: Better World Books, Mishawaka, IN, USA
Buch
Zustand: Good. Used book that is in clean, average condition without any missing pages.
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Neu ab EUR 63,98
Gebraucht ab EUR 6,83
Mehr entdecken Softcover Erstausgabe
Verlag: International Thomson Business Press
ISBN 10: 0415008921ISBN 13: 9780415008921
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
Buch
Paperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Cengage Learning EMEA, 1994
ISBN 10: 0415046742ISBN 13: 9780415046749
Anbieter: medimops, Berlin, Deutschland
Buch
Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present.
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Gebraucht ab EUR 3,44
Verlag: Palgrave Macmillan Ltd, 1997
ISBN 10: 0333662776ISBN 13: 9780333662779
Anbieter: Reuseabook, Gloucester, GLOS, Vereinigtes Königreich
Buch
Hardcover. Zustand: Used; Very Good. Dispatched, from the UK, within 48 hours of ordering. Though second-hand, the book is still in very good shape. Minimal signs of usage may include very minor creasing on the cover or on the spine.
Verlag: Cengage Learning, 1998
ISBN 10: 1861523718ISBN 13: 9781861523716
Anbieter: Reuseabook, Gloucester, GLOS, Vereinigtes Königreich
Buch
Paperback. Zustand: Used; Good. Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover. Grubby book may have mild dirt or some staining, mostly on the edges of pages.
Verlag: Palgrave Macmillan, 2007
ISBN 10: 1403998620ISBN 13: 9781403998620
Anbieter: medimops, Berlin, Deutschland
Buch
Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present.
Verlag: John Wiley and Sons, 2006
ISBN 10: 0470093528ISBN 13: 9780470093528
Anbieter: Reuseabook, Gloucester, GLOS, Vereinigtes Königreich
Buch
Paperback. Zustand: Used; Good. Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover. Grubby book may have mild dirt or some staining, mostly on the edges of pages.
Verlag: Routledge, 2017
ISBN 10: 1138778206ISBN 13: 9781138778207
Anbieter: Books From California, Simi Valley, CA, USA
Buch
Paperback. Zustand: Acceptable. Damage on front cover. Good reading copy.
Verlag: London and New York, Routledge,, 1996
Anbieter: Buch & Cafe Antiquarius, Bonn, NRW, Deutschland
Verbandsmitglied: GIAQ
Buch Erstausgabe
8°, original hardcover. 1st ed. XVIII, 552 p. Shelfmark, stamp on title, lable in backcover, otherwise very fine copy. Sprache: Englisch Gewicht in Gramm: 0.
Verlag: Taylor & Francis 2021-03-31, London, 2021
ISBN 10: 0367339021ISBN 13: 9780367339029
Anbieter: Blackwell's, London, Vereinigtes Königreich
Buch
paperback. Zustand: New. Language: ENG.
Verlag: Taylor & Francis 2015-11-26, London, 2015
ISBN 10: 1138982970ISBN 13: 9781138982970
Anbieter: Blackwell's, London, Vereinigtes Königreich
Buch
paperback. Zustand: New. Language: ENG.
Verlag: Taylor & Francis 2015-11-26, London, 2015
ISBN 10: 1138966827ISBN 13: 9781138966826
Anbieter: Blackwell's, London, Vereinigtes Königreich
Buch
paperback. Zustand: New. Language: ENG.
Verlag: Thomson Learning, 1991
ISBN 10: 0415058236ISBN 13: 9780415058230
Anbieter: NEPO UG, Rüsselsheim am Main, Deutschland
Buch
Gebundene Ausgabe. Zustand: Gut. 240 Seiten ex library book / aus einer wissenschaftlichen Bibliothek / Sprache: Englisch Gewicht in Gramm: 295.
Verlag: Macmillan Press, Ltd., London, 1997
ISBN 10: 0333662776ISBN 13: 9780333662779
Anbieter: PsychoBabel & Skoob Books, Didcot, Oxfordshire, OXON, Vereinigtes Königreich
Buch Erstausgabe
Hardcover. Zustand: Very Good. Zustand des Schutzumschlags: Very Good. First Edition. Dust jacket has a little edge wear. Black cover with gilt lettering to spine and contents in very good clean condition. E. Clean Copy.
Verlag: Taylor & Francis 2016-11-23, London, 2016
ISBN 10: 1138832391ISBN 13: 9781138832398
Anbieter: Blackwell's, London, Vereinigtes Königreich
Buch
paperback. Zustand: New. Language: ENG.
Verlag: Taylor & Francis 2017-04-30, London, 2017
ISBN 10: 1138962953ISBN 13: 9781138962958
Anbieter: Blackwell's, London, Vereinigtes Königreich
Buch
paperback. Zustand: New. Language: ENG.
Verlag: Taylor & Francis 2021-12-13, London, 2021
ISBN 10: 1032242469ISBN 13: 9781032242460
Anbieter: Blackwell's, London, Vereinigtes Königreich
Buch
paperback. Zustand: New. Language: ENG.
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Neu ab EUR 60,54
Verlag: BEARD GROUP INC, 2004
ISBN 10: 1587982404ISBN 13: 9781587982408
Anbieter: moluna, Greven, Deutschland
Buch
Zustand: New. KlappentextThis is a reprint of a formerly published book. It deals with the psychology and behavior that motivates people to make the purchase and consumer choices that they do.The book makes a major new contribution to our understandin.
Verlag: Taylor & Francis 2014-06-10, London, 2014
ISBN 10: 0415761182ISBN 13: 9780415761185
Anbieter: Blackwell's, London, Vereinigtes Königreich
Buch
paperback. Zustand: New. Language: ENG.
Verlag: Routledge, 2001
ISBN 10: 0415196426ISBN 13: 9780415196420
Buch Erstausgabe
Hardcover. Zustand: Near Fine. No Jacket. 1st Edition. Only Vils I, II and III available. Heavy and may require additional postage for destinations outside of the USA. "This set reprints key writings on different aspects of consumer psychology, through theoretical to empirical work. The areas covered include: foundations; theories and models of consumer behavior; interpretive approaches; economic psychology of consumer behavior; individual processes; beliefs, attitudes and decision processes; consumer choice, personality and cognitive style; the consumer environment; adoption and diffusion of innovations; socio-cultural influences, physical environment." (Publisher).
Verlag: Palgrave Macmillan UK, 1983
ISBN 10: 0333342275ISBN 13: 9780333342275
Anbieter: moluna, Greven, Deutschland
Buch
Kartoniert / Broschiert. Zustand: New.
Verlag: Springer International Publishing, 2021
ISBN 10: 3030861058ISBN 13: 9783030861056
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch
Buch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - The marketing firm is that business organisation which responds to the imperatives of consumer-orientation. Its style of management is marked by its adherence to the criteria of goal separation, participation in marketing transactions, entrepreneurial sovereignty and reciprocal entrepreneurial management, all of which are explored in this pioneering book. Itassumes the proposition, uncontroversial enough to marketing academics and students, that contemporary firms can survive and prosper - achieve their financial goal, be it the maximization of profit or sales or growth - only if they respond appropriately to those imperatives: specifically, the forces that promoteconsumer discretion and consumer sophistication. Surprisingly, however, theories of the firm, based on economics, strategic management or behavioural science, show scant recognition of this observation which is abundantly clear from the most elementary treatment of marketing management.Renowned scholar Gordon R. Foxall argues that this proposition should form the starting point of a theory of the firm and explores its implications for marketing theory in the light of the findings of consumer behaviour analysis and research on the marketing firm.Hence, while pursuing a competence theory of the marketing firm based on the idealised implications of the imperatives of consumer-orientation, the book rests its conception on a groundwork of empirical evidence on consumer behaviour and corporate action.
Verlag: Springer International Publishing, 2022
ISBN 10: 3030861082ISBN 13: 9783030861087
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch
Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - The marketing firm is that business organisation which responds to the imperatives of consumer-orientation. Its style of management is marked by its adherence to the criteria of goal separation, participation in marketing transactions, entrepreneurial sovereignty and reciprocal entrepreneurial management, all of which are explored in this pioneering book. Itassumes the proposition, uncontroversial enough to marketing academics and students, that contemporary firms can survive and prosper - achieve their financial goal, be it the maximization of profit or sales or growth - only if they respond appropriately to those imperatives: specifically, the forces that promoteconsumer discretion and consumer sophistication. Surprisingly, however, theories of the firm, based on economics, strategic management or behavioural science, show scant recognition of this observation which is abundantly clear from the most elementary treatment of marketing management.Renowned scholar Gordon R. Foxall argues that this proposition should form the starting point of a theory of the firm and explores its implications for marketing theory in the light of the findings of consumer behaviour analysis and research on the marketing firm.Hence, while pursuing a competence theory of the marketing firm based on the idealised implications of the imperatives of consumer-orientation, the book rests its conception on a groundwork of empirical evidence on consumer behaviour and corporate action.
Verlag: Taylor & Francis Ltd Mär 2024, 2024
ISBN 10: 1032201576ISBN 13: 9781032201573
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch
Buch. Zustand: Neu. Neuware - The Continuum of Consumer Choice provides a novel view of consumer choice based on the temporal horizon of the consumer, giving rise to a spectrum of consumption styes from the everyday to the extreme.
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Neu ab EUR 183,35
Verlag: Edward Elgar Pub, 2014
ISBN 10: 1781953325ISBN 13: 9781781953327
Anbieter: Books From California, Simi Valley, CA, USA
Buch
Paperback. Zustand: Very Good.
Verlag: Croom Helm Ltd, 1980
ISBN 10: 0709902689ISBN 13: 9780709902683
Anbieter: AwesomeBooks, Wallingford, Vereinigtes Königreich
Buch
hardcover. Zustand: Very Good. Consumer Behaviour: A Practical Guide This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. .