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Strategy from the Inside Out

Turner, Ian; Swords, Dominic

Verlag: Cengage Learning EMEA, US, 1997
ISBN 10: 1861521928 / ISBN 13: 9781861521927
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Titel: Strategy from the Inside Out

Verlag: Cengage Learning EMEA, US

Erscheinungsdatum: 1997

Einband: Paperback

Zustand: Very Good


1861521928 Minor creasing, used book, still very good. Quality, Value, Experience. Buchnummer des Verkäufers LOWER5RSG660

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Inhaltsangabe: This book provides a thorough step-by-step guide to strategic thinking. Designed to take executives and management teams through the strategy process in a logical fashion, the book is aimed particularly at managers in medium-sized businesses or in business units within larger companies. This book provides a thorough introduction to the concepts surrounding business strategy, enabling managers to develop their strategic thinking for business success.This volume is informed by the latest thinking on strategy and draws on the results of research at Henley Management College. It includes practical examples to illustrate concepts as well as pro-forma planning sheets to record the results of the planning exercise as you go through.

Über den Autor: Ian Turner is a Director of Study and member of the Strategy Faculty at Henley Management College

Dominic Swords is a Director of Study and member of the Strategy Faculty at Henley Management College

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