Mustang Genesis - Hardcover

"a wonderful short history of the sports car...lots of great photos...[a] trip down memory lane...a welcome diversion"--Booklist; "highly recommended"--Choice; "the work of a devoted Mustang enthusiast who lived through the Mustang's momentous introduction...the culmination of 10 years of research...insightful"--Mustang Magazine; "this is a very readable and comprehensive look at the birth of the mustang and the process behind its development. It belongs in the library of all Mustang aficionados and students of automotive history. A bibliography"--Antique Automobile; "written by a geniune expert, with an emphasis on documented history...strongly illustrated...this is the only Mustang history that you'll ever need"--Hemmings Motor News; "Few are as persistent as Bob Fria when it comes to methodical research.... Get ready for exceptional reading and what can only be called an awakening"--Jim Smart, Senior Editor, Mustang Monthly; "The book is perfectly accurate and an excellent read for all Mustang enthusiasts"--Lee Iacocca; "Really an outstanding job. It is by far the most comprehensive Mustang study ever completed"--Hal Sperlich; "Clearly and completely outlines how developing the now famous Ford Pony Car really happened. For the first time the role of the secret Fairlane Group that defined the market not being satisfied...and the design competition to decide the final styling for production has been told completely and very accurately"--Gale Halderman; ..".Mustang Genesis really brings the early years into perspective"--Donald Farr, Editor, Mustang Monthly; "[The author] did a great job in tracking down and interviewing so many of the surviving players in the Mustang saga."--Bob Casey, Curator of Transportation, Henry Ford Museum.

Tells the fascinating story of how a clandestine group at Ford created one of the most iconic car designs in history, the Mustang - a four-seat, sporty ""pony car"" perfect for the times and the baby boomer market. In the first two years of its production, more than a million Mustangs were built, redefining the Ford brand and becoming the company's most popular car since the Model T.