The Practice of Social Research - Hardcover

"The principle strength of the Babbie text is its balance of technical information and accessibility for students, as well as, a balanced presentation of qualitative and quantitative research methods the use of humor in this text is also an enormous asset. I really liked this text--in its approach, presentation, and tenor.""

A comprehensive, straightforward introduction to the field of research as practised by social scientists. This text emphasises the research process by showing students how to design and construct projects, introducing the various observation modes in use today, and answering questions about research methods - such as how to conduct online surveys and analyse both qualitative and quantitative data. The Practice of Social Research gives students the tools they need to apply research concepts practically, as both researchers and consumers.